Planning Your Online Presence, Part 2
Five questions that change the web – 5Q Communications
Creating an effective web site starts with asking the right questions. Before launching into any work for a client, we start with analysis that will help them and us discover the keys to developing a site that communicates effectively and produces the results that are needed. In summary, these important questions are:
Who is your audience?
What primary action do you want visitors to take?
Does your design and text communicate effectively?
Are your systems integrated and compliant?
How do you measure success?